Last week, I shared the first advance review for The Little Big eBook on Social Media Audiences: Build Yours, Keep It, and Win on the blog.
Well, guess what? I woke up this morning to find another fantastic critique on Google+! This one comes from Kelly Hungerford, the head of Content, Communications and Community at Paper.li.
Here it is, in its entirety:
“I just finished reading an early release of Cendrine Marrouat’s eBook, The Little Big eBook on Social Media Audiences and oh how I love this book!
The Little Big eBook on Social Media Audiences: Build Yours, Keep it and Win! is a spot-on “how-to-get-started-now” practical guide for anyone trying to understand how to use Social Media to find your audience and build community.
Cendrine brilliantly combines her talents as journalist and seasoned writer to distill her experience and time-proven methods into a helpful 47 page handbook filled with clear, concise applicable guidance and tips.
There’s a lot to love in this book, but here’s what stands out to make this book exceptionally valuable:
- There is no “arm chair consulting” happening here. For every “Why” in the book, Cendrine follows up with a time-proven “How” tactic highlighting the failure or success of the topic she is covering.
- All knowledge and insight shared comes from her hands-on experience with her clients or trial, error and success in building her own community. Although tools are mentioned, there is equal time spent on covering communication, customer empathy and content.
- It’s written true to her online-self and voice: warm, generous, inviting, sprinkled with a nice sense of humor and, most importantly, written with the reader’s best interest in mind.
The Little Big eBook on Social Media Audiences is the perfect compliment to Cendrine’s Little Big eBook on Blogging and is an excellent recommendation for anyone trying to understand what is needed to build a community that will stick with you and grow.
It’s an equally valuable guide to understanding where you can improve your own community building efforts.
Thumbs up Cendrine Marrouat! You’ve done it again!”
Thank you so much, Kelly!
Visit Social Media Slant next Thursday to read another extract from the ebook. I’ll also make a new announcement… :-)