Mandy EdwardsShe also has more than a decade of experience in sales, event planning, local store marketing, advertising, and social media. She is also the founder of ME Marketing Services, a social marketing company, and one of the most grounded female social media pros I know.
Why did you decide to become a curator?
I decided to become a curator because I love to help others. I have found people appreciate it more when you point them to great content and not shove your own articles down their throats.
Curating great content helps start the relationship-building process, which in turn helps you as a business owner.
What benefits has curation brought you?
One of the biggest benefits I’ve gotten from curating content is the people I’ve met and the friendships that have come from there. I wouldn’t have met you or many of my other social media peers/friends.
When you share someone’s content, it’s the starting part of a conversation and that is where those relationships have come from.
What is your top tip for great curation?
Be picky. Don’t share something just because it’s a great topic or has a great headline.
When you share something, you are putting your seal of approval on it, saying “I approve of this and think you need to read it.”
If you are careless in your choosing and start sharing poor quality articles (even your own), it’s only going to turn people away.
What’s the best example of curated post you have ever read?
This one is hard. I really can’t say there’s been one great piece that I consider the best. I’ve seen a lot of great posts.
I’d rather give you two people who I think are the best curators – Jenn Hermann of Jenn’s Trends and you. Jenn puts together on Google Plus her top 5 articles of the past week, spotlighting great content by other people. You are an endless resource of great content – always sharing everyone else’s before yours.
I follow both of you because of the content you share. Not just your own, which is great by itself, but because I get to discover other great writers and businesses I may not have on my own.
Is there a content curator you would like to see featured in this series? Feel free to share their name in the comment section below.