Understand your Twitter audience better with Riffle

Building a community of targeted followers is the most important thing for a business that seeks to stand out from the crowd. Unfortunately, it can be a daunting task, especially if you have a very small budget and/or are pressed for time. That is the reason why a tool like Riffle by CrowdRiff matters.

Riffle is a Chrome extension that gives you instant insight about Twitter users and allows you to interact with them “on their own terms.” Once installed, all you have to do is log into your Twitter account, and you are set.

Now, the next time you conduct a search or look at your stream, there will be a coloured arrow tip between the name and photo of accounts. Clicking it will reveal a dashboard on the right side, which contains the following data:

  • Social media accounts (Facebook, LinkedIn, YouTube, Instagram…) and Klout Score
  • Type of device (Android or iPhone) and apps used to Tweet (e.g., Buffer, Scoop.it, Paper.li, TweetDeck, Twitter.com)
  • Top Tweets, hashtags, mentions, and URLs
  • Activity breakdown, including average RTs and favorites per Tweet and number of daily updates over the last two weeks

Note that Riffle works with HootSuite, TweetDeck, Shoutlet, MarketMeSuite, and 11 other apps.

To start using Riffle, visit http://crowdriff.com/riffle/.

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