Have you ever looked for an easy explanation of the main differences between the major social networks out there?
If the answer is yes (and you like whiskey), check out the infographic below. The top 11 platforms are included, such as Facebook, Twitter, Instagram, LinkedIn, and Vine.
The only thing with which I disagree is the part on Google+. It’s neither lonely nor a failed experiment. People just need to stop comparing it to Facebook; it’s a different social network altogether. I have had some of the best conversations there.
Infographic courtesy of Rank Media.
Now that you know the main differences between all the above platforms, remember the following:
- You don’t need to have social media accounts everywhere.
- Focus on the social networks where most of your audience likes hanging out. Two or three are often more than enough.
- When sharing content online, don’t just drop links and leave. Each platform has a specific audience with specific expectations. Tweak your messages accordingly.
What social media platforms do you use the most?