Welcome to a new roundup of social media tools and services! This month, let me introduce you to:
- Quill Engage
Do you find Google Analytics challenging to understand? Quill Engage to the rescue!
Quill Engage analyzes the historical data and trends from your GA account and delivers the insights as weekly and/or monthly reports in your Inbox. Information includes page performance, important audience segments (new vs. returning users, mobile phones, locations), major traffic sources, goals, and conversions.
The greatest things about this service? The reports are written in plain English and can be saved on your computer!
Quill Engage is free for up to 10 sites.
I have said it many times. Blogging is not a series of university assignments. Many of your readers probably are non-native English speakers and/or unfamiliar with complex concepts. So, you need to use a language that they understand.
Hemingway, a web and desktop app, rates the readability level of your content based on the density of adverbs, passive voice, and long, complex sentences used. Just paste your text in the box and click “Edit”. The app will suggest improvements; you can edit your work directly from there.
Here is an example below:
Social listening is a major player in any one online strategy. Monitoring hashtags, in particular, allows brands to stay in the know about trends, competition, and conversations around their products and services.
The problem, though, is that hashtags are not just on Twitter. They are also on many other platforms, including Instagram, Pinterest, and Facebook.
Now, what if I told you that you can monitor these four networks at once and gather the information in one convenient spot? It’s called Hashatit.com.
After you have opened your account, you have the ability to:
- Create an unlimited number of hashtag boards
- Remove search results that you don’t want
- Filter results by platform
- Embed your boards separately or together (see below) or one by one
- Share items on Facebook, Twitter, Pinterest, and by email
Hashatit.com is a great tool for online events, contests, conferences, and time-sensitive campaigns, especially if you want to bring the conversation to your website or blog. However, be aware that you cannot interact with the content inside your boards. It would be nice to have Google+ added to the mix too!
Need a free tool to help you optimize and improve your website? Try Nibbler.
Nibbler is very easy to use. Enter the URL of your site and click “Test”. On the next page, you will get a report scoring your site for key areas: SEO, user experience, code quality, social media, technology, and more. You will also find suggestions for major areas of improvement.
Nibbler reports look like interactive infographics. With that said, the service only tests 5 pages on your site. For a more thorough analysis, there is a paid option.
The last tool in this roundup is a gem!
With Wovn.io, you can translate the content of your website or blog into different languages and make the result available to your audience with one line of code.
The process is beyond simple.
- Sign up for an account
- Visit your dashboard
- Click the “New page” button
- Choose your target language, turn “Automatically add new pages” on, and click “Begin!”
- Select “Machine Translate” or “Pro Translate” to get started
- When everything looks good, click “Publish & Save”
- Paste the line of code into your blog or site’s theme.
The next time someone visits your site, the following will appear at the bottom of their screen.
All they have to do is choose the language. Et voilà!
Note: Translations are editable at any time. However, you will have to un-publish and re-publish the pages for the changes to take effect.
Now, it’s your turn to speak. Do you know a tool or service that you think would fit in my next monthly roundup? Feel free to leave a link in the comment section below or contact me directly. I will have a look for potential inclusion.