Time to say goodbye to 2013 and welcome 2014!
Here are some fascinating social media stats from this year. Listed are Buffer, Facebook, Google+, Instagram, LinkedIn, MailChimp, Pinterest, Reddit, Skype, and Twitter.
- Buffer
- Google+
- MailChimp
- Skype
- Yahoo
- YouTube
Buffer
- 1 million users
- 87+ million posts shared
- 1.2+ million social accounts
Source: Social Media Slant
- 1.26 billion users
- 1.19 billion monthly active users (874 million mobile users): 25M in Germany, 26M in France, 18 M in Spain, 23 M in Italy, 4.9M in Sweden, 33M in Turkey, and 3.8M in Israel.
- 80% of daily active traffic comes from outside the U.S. and Canada
- Size of Facebook’s Graph Search database: 700 terabytes
- 40 Page likes per account
- 20 million small businesses Facebook Pages
Source: Facebook Newsroom
Google+
- 1+ billion members
- 540 million active users (300 million in stream)
- 1.5 billion photos uploaded weekly
- 25,000 new signups per day
Google Plus population around the world
- 150 million active users (60% outside the US)
- 16 billion photos shared
- 1.2 billion daily likes
- 55 millions photo uploaded daily
- 35+ million selfies uploaded
Sources: Instagram Press Page and Digital Marketing Ramblings
- 259 million members: 13M+ in the U.K., 6M+ in France, 84M+ in the U.S., 8M+ in Canada…
- 142 million unique monthly visitors (184 million with SlideShare)
- 2 new signups per second
- 66% of users are located from outside the U.S.
- 30 million students and recent college graduates
- 5.7 billion professionally-oriented searches (2012)
- 3+ million Company Pages
- 2.1 million Groups
- 11.6 billion page views
- 1,500 University Pages in 60 countries
- 1 billion endorsements
- 15 million items uploaded on SlideShare
Sources: LinkedIn Press Center and Social Media Slant
MailChimp
- 1.2+ million campaigns shared on Twitter and Facebook
- 2.4 million new users
- 3.1+ billion new subscribers
- 24,323,099 campaigns sent
- 99+ million images uploaded for campaigns
- 1.9 billion clicks
Source: MailChimp Annual Report
- 70 million users (80% are women)
- 30 million unique monthly visitors
- 2.5 billion page views per month
- 24 hours: 1.5 million pinned locations (750 million overall) and 5 million pinned articles
- 500,000 business accounts
- 70% of pins are repins
- 56 billion pageviews
- 731 million unique visitors
- 40+ million posts
- 400+ million comments
- 6.7 billion total votes
Source: Reddit Blog
Skype
- 1.4 trillion minutes of voice and video calls
- Used 33 million hours a day
- 300 million users worldwide
- Male / female user ratio: 52 / 48
- Largest age group: 18-35
- Average user age: 35
- Average income: $73,000
Source: Social Media Slant
- 1 billion registered users
- 100+ million daily active users (DAUs)
- 230+ million monthly active users (76% of traffic from mobile)
- 500 million Tweets per day
- 300 billion Tweets since launch (2006)
- 40+ million Vine users
Source: Social Media Slant
- 400 million active monthly users
- 100 million active users added between August and December
Source: WhatsApp Blog
Yahoo
YouTube
- 1+ billion monthly unique visits
- 6 billion hours of video watched every month
- 100 hours of video uploaded per minute
- 80% of traffic comes from outside the US
- 3 billion monthly searches
- Second largest search engine in the world – bigger than Bing, Yahoo, AOL, and Ask combined!
Source: YouTube Press page
Looking for more up-to-date stats? Check out Brian Honigman’s article.
